Swedish Aeropress Championships 2021
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We host the aeropress championship for a bigger purpose than brewing a few cups of coffee, cheering and having one or two beers. Even though beers, coffee, and cheers are really nice.
We bring people together to embrace the purpose of a community. We bring people together to create a sense of belonging. So that new relationships can be born and so that people can cooperate, interact and make memories for life.
We bring people together because for some the feeling of belonging rocks their entire world - and that is what we value and see as a memorable, good, experience.
So yes, we do this to find the best swedish aeropress’er. But we don’t see that as the value of it all. We see the value in the feeling of belonging, the smiles on the attendants faces, and the memories that linger way longer the time of the event.
And if we don’t manage to provide that, we’ve failed.
This year the AP champs is hosted together with SCA Sweden's coffee festival in Malmö with the goal to bring all things coffee together under one roof.