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2024 Trek Madone Launch Event

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Come party with us to celebrate one of the biggest bike launches in the history of Trek — Madone Gen 8! Check out the list of participating locations below to find a Madone Launch Party near you and join in on the fun.

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Organizer of 2024 Trek Madone Launch Event
Trek started in a small Wisconsin barn in 1976, but our founders always saw something bigger. Forty-four years later, we're on a mission to make our world a better place to live and ride.We build only products we love, provide incredible hospitality to our customers, and change the world by getting more people on bikes.