Help Centre
Promote your event
There are many ways to promote your event. Public events are automatically listed in our search directory and major search engines. Consider creating discounted promotions to gain more interest. Then get the word out with email campaigns and social media promotions.
In this article
- Set up your event for success
- Market your event with Eventbrite's marketing tools.
- Advanced features
Set up your event for success
While creating your event, consider using the following tools:
Optimize your event for search to make it easier for people to find your event.
Create early bird ticket types to encourage attendees to register early.
Create group ticket types that offer discounts when attendees buy more than one ticket.
Create and share promotional codes that give exclusive offers. You can even make promo codes that work across multiple events.
If you are using flyers or other print advertisements, consider creating a custom URL. This makes it easier for attendees to get to your event listing.
Market your event with Eventbrite's marketing tools.
To access your marketing tools, log in to Eventbrite and go to Marketing. From there:
Create an email campaign to let people know about your upcoming events. You'll also need to create a subscriber list by uploading your own contacts or adding attendees from previous events.
Add your event to Facebook so attendees can find and share your event on Facebook.
Create an Eventbrite Ads campaign to advertise your event across Eventbrite's site and mobile apps.
Advanced features
Go further with Eventbrite using these tools.
Tracking links measure the success of individual links. Use them to track the effectiveness of specific promotions or affiliates.
If you have a website, add a checkout to your website.
If you use tracking pixels (like with Google Analytics or Facebook), you can add your tracking pixels to your event to measure activity and inform your advertising.
Visit the App Marketplace for more promotional tools.